by Lisa Maier | Oct 5, 2015 | Digital Marketing
By now, you’ve been introduced to your biggest customer, Millennials and connected the dots on How To Win Millennials Over. Today, we’ll focus on peeling another layer in the Millennials’ mind, to include their way of life. As a B2B company, not only must you... by Lisa Maier | Sep 21, 2015 | Digital Marketing
When Thomas H Palmer first wrote “if at first you don’t succeed try, try again” he must have had webinars in mind. Webinars, like many other marketing programs, take time for success to build. Many companies try it once or twice and when they don’t see the instant... by Lisa Maier | Sep 17, 2015 | Digital Marketing
Millennials don’t like to be marketed to. Yes, you heard right. If you’re a company who is looking to connect with and acquire a majority market share portion of this generation’s attention and support; you’ll have to rethink your strategy. So the question becomes,... by Lisa Maier | Sep 9, 2015 | Business Strategy & Process, Digital Marketing
If you’re a company looking to increase revenue in the next decade, it is a must that you pay great attention to Millennials. Wonder why? In 10 years, this generation will make up 75% of the workforce. In fact, 46% of potential B2B buyers are Millennials. If you don’t... by Lisa Maier | Sep 2, 2015 | Digital Marketing, Paid Digital Advertising, Search Engine Marketing
Ad Extensions: Introduction – Getting the Most Value out of Your Marketing Dollars It’s no secret that the first step in converting customers is to drive prospects to your website. To do cost effectively throughpaid ads it is essential for you to ensure your ads are...
