Considering changing your PPC agency? Whether due to a change of personnel, issues with management, performance declines, or difficulties, the change should be considered with care. This article will be looking at factors used to determine the red-flags that arise...
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7 Steps to Make Your Website ADA Compliant
Whether you maintain your website in-house or partner with a digital agency for your online projects, the responsibility of ensuring ADA compliance for your website ultimately falls on you. A mandate in Title III of the ADA states that all “places of public...
YouTube, New Opportunities for Today
As we spend more time at home, viewer attention is shifting even more to online entertainment options. People are streaming on TV screens and using their mobile devices to watch their favorite shows more than ever, and that is opening additional opportunities for...
How to Plan for a Successful Website Redesign
A Redesign Checklist for You Remember when you had your first website designed? You were excited, happy, and proud to have a digital representation of your brand. Now some time has passed and you are rebranding your company. That means you need to have a website...
Negative Keywords in Google Ads
In addition to well researched and optimized keywords, choosing—and continuously adding negative keywords ensures that you get the most qualified traffic based on your campaign goals. Negative keywords are one of the most powerful, and under-used, tools you have in...