The savvy marketers, managers and marketing executives at mid-size companies have already started looking into new digital marketing innovations that can help improve performance this year. In 2019, now more than ever before, your approach to social media marketing...
Still in its formative years in the marketing realm, artificial intelligence (AI) is developing and growing at an exponential rate. Over half of all current marketers use AI in some way in their campaigns with another 27% planning to learn more about it or implement...
Do you know the benefits of consumer search insights? As a marketer, manager, or marketing executive, you should understand the importance of adjusting your search marketing strategy to the realities of online search behavior. The consumer search behavior insights...
In the United States, more consumers than ever before are turning to the internet to snag their favorite items without having to head to a retail store. While millennials make up the largest group to buy consumer goods online, older shoppers are quickly catching up to...
Discovering the new answer to the age-old question of "How can I generate more sales at a lower cost" will be key for marketing managers to master in 2019. More than ever before, this year data will lead the way. Without a doubt, the future of marketing is intimately...
