From time to time DirectiveGroup team members will comment on a piece of content they see online. In this post, Larry Lembcke discusses the insanely popular Pokemon Go game and this article from Inc.com that talks about leveraging the game for small businesses. I am...
Marketing your business and spreading the word is tough enough as it is, so when it comes to getting social, most business owners and executives seem to think it is an optional endeavor necessary only for departments that have time to spare or businesses that want to...
From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, our Digital Marketing & Web Development Strategist, Johanna Mateo, discusses an article by Social Media Examiner, “5 Ways to Improve Customer...
Understanding the User Explorer Reports in Google Analytics Google has been announcing some exciting new additions to the google analytics platform this year. The latest addition to the analytics platform is the much awaited feature: User Explorer. This feature allows...
You may consider stealing your competition’s customers to be a little cheeky. But, did you know General George Patton Jr.’s favorite saying is said to be, "Audacity, audacity, always audacity." You’ve got to be audacious to get your share of the pie. Your job is to...
