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Coupon Promotions are Back in Vogue

Coupon Promotions are Back in Vogue

Because of today’s uncertain economic condition, most folks have learned to live their lives with a little more intent. That could come in the form of fixing broken items instead of throwing them out, keeping the same car just one more year, or – believe it or not –...

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How To Give Your Business An Unfair Advantage

How To Give Your Business An Unfair Advantage

How cool would it be to know that every product or service you ever offered (before launching), would be successful? What if you never had to struggle to get new customers or traffic to your website? Impossible.  Right? We’ll on March 31st, 2016, Elon Musk launched...

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How to Create a Remarkable Digital Marketing Program

How to Create a Remarkable Digital Marketing Program

Hint, hint: It's about planning. In a previous blog, Marketing Definitions 101, one of DirectiveGroup’s team members wrote an article that discussed the differences between various marketing terms - as we use them - in an attempt to call out more subtle nuances. I’ll...

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