Businesses often wonder how much 140 characters are worth in terms of a general marketing plan, but Twitter continues to be a social media powerhouse. From the time the Ellen DeGeneres selfie broke Twitter on Oscar night this year, it was obvious to all marketers that...
Your company will be most brilliant in 2015 if you shine online. Are you shining online? Can your prospective customers find you when they go online to search keywords of the products or services your business provides? If not, you have much more opportunity to show...
Tracking and following up with marketing leads in a timely manner can sometimes be a cumbersome task. Marketing Automation Software helps to automate and scale repetitive marketing tasks and the successive analysis of those efforts. Leads in the marketing database can...
At the end of 2014, out of the 4 billion mobile phones in the world, 1.08 billion are smartphones and 3.05 are SMS enabled. This startling statistic is proof of the importance of mobile usage today. Most people now use mobile devices, like smartphones and tablets, for...
Forbes recently posted an article about brand and marketing trends for 2015 and I wanted to share it with everyone. Although it is short, I think it provides a good snapshot of the things to come in 2015. You can read the original article here:...
