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analytics data management

7 Must-have Metrics for Google Analytics

7 Must-have Metrics for Google Analytics

Google Analytics is an amazing tool that every business with a website can take advantage of. This works by collecting data on how your visitors are using your website. BUT… simply using this tool blindly will not help you receive any insights into your audience. You...

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Shape Your Marketing Strategy With Google Analytics

It is rather surprising to imagine how advanced computing systems have become within a very short time. Considering that not even a century has passed by since the modern computers were first created, Information Technology has become very sophisticated and there are...

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