Everyone agrees that growing revenue and handsome profits are key indicators of a thriving business. But how those numbers are achieved reflects sustainability… or lack thereof. If, for instance, you have high productivity, it reflects efficient resource usage and...
You may consider stealing your competition’s customers to be a little cheeky. But, did you know General George Patton Jr.’s favorite saying is said to be, "Audacity, audacity, always audacity." You’ve got to be audacious to get your share of the pie. Your job is to...
Because of today’s uncertain economic condition, most folks have learned to live their lives with a little more intent. That could come in the form of fixing broken items instead of throwing them out, keeping the same car just one more year, or – believe it or not –...
Hint, hint: It's about planning. In a previous blog, Marketing Definitions 101, one of DirectiveGroup’s team members wrote an article that discussed the differences between various marketing terms - as we use them - in an attempt to call out more subtle nuances. I’ll...
Companies will experience a higher-level of productivity and efficiency by holding staff accountable for the individual choices they make. Unfortunately, this is frequently accomplished by wielding a specter of fear of punishment or reprisal if performance...
