Whether you are only now starting your business, or if you’ve been around a little while, chances are you are following one of two courses of action when it comes to selling your product or your service. You may be one who thinks simply because you have an offering...
Although dependent upon the industry, did you know that many businesses lose up to 40-percent of their customers each year? Though you’re certainly aware that you are experiencing a level of churn, I’ll bet you’re pretty shocked at how high those numbers can get. A...
From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, Larry discusses the recent Forbes article by Jayson DeMers about marketing trends in 2016. Every year you see dozens of articles about "the hottest...
As we prepare for 2016, we are all busy evaluating this past year, critiquing our success, and making plans for how to make 2016 an even better year. However, it’s not the marketing plans that will make companies stand out in 2016, but rather it will be the marketing...
From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, our CEO, Lisa Maier, discusses the recent Venture Beat article, “U.S. SEC approves new crowdfunding rules,” and the Entrepreneur article, “The SEC’s new...
