From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, our CEO, Lisa Maier, discusses the recent McKinsey Quarterly article, “Do you really understand how your business customers buy?” This article is about...
Your company will be most brilliant in 2015 if you shine online. Are you shining online? Can your prospective customers find you when they go online to search keywords of the products or services your business provides? If not, you have much more opportunity to show...
The internet is playing an increasingly important role in influencing the purchasing decisions of your customers. For that reason, many businesses are looking for creative ways to influence the decision making process of prospective customers by establishing...
CRM offers a wide array of features for its users. While some companies use it for tracking their leads, some might extend it to marketing automation and customer service. Whatever the mode of usage, CRM is one of the key drivers for the success of a company. While...
In the movie franchise Back To The Future, Doc and Marty McFly go into the future, and bring back technology, aiming to utilize future technology in the current or historic world (watch BTTF 3). In Terminator, technology from the future is transported back in time to...
