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business strategy process

How Not To Lose Your Marketing Shirt

One of the things that so many companies experience is losing their shirts in well-intentioned marketing programs. This leads to a feeling of hopelessness, at times, for particular types of marketing. In fact, there are ways to ensure you keep that shirt on, and in...

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5 Things Every Business Site Should Have

Business owners sometimes get so caught up in the day to day business, dealing with customers and invoices, answering calls, and fixing problems. This is understandable, you are a busy person and it is hard to do everything at once. For busy business owners like this...

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Going The Step Beyond Delivery

In business it’s not always the product or the marketing that initiates a purchasing action. Rather, in some cases, it’s the stories of exceptional customer service. This morning I awoke to articles of one such story. I am sure you have seen them as well, of a...

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What Is A DBMS? Will It Help My Business?

What Is A DBMS? Will It Help My Business? According to Wikipedia--A database is an organized collection of data. The data are typically organized to model relevant aspects of reality in a way that supports processes requiring this information. Database management...

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