From time to time, DirectiveGroup team members will share their views on a piece by anindustry member. Here, Larry discusses content marketing ideas for February. As marketers we all know that February is a busy time of the year. Valentines day has been appropriated...
I am #alexfromtarget Following everyone that retweets this! pic.twitter.com/KRHOmX8rql — Alex Lee (@itsacl163) November 4, 2014 If you have been paying attention this week, you will know that a picture of a young man working at Target, Alex, has been going viral....
Just about every business is familiar with SEO and Pay Per Click Marketing (I’m sure you've received many calls and emails to inform), but many business often ignore or dismiss simple, but effective content marketing strategies that can attract customers and help...
By now, I think everyone is aware of how significantly the internet has altered the way consumers and companies share information. No one can deny that the internet has had a profound impact on marketing. While many outbound marketing tactics have become antiquated,...
With the explosive growth of new online marketing channels, the idea that press releases may be important to your integrated marketing plan seems preposterous at first glance.. After all, press releases conjure up outdated images of newspaper reporters and public...
