Over 61% of B2B decision-makers start the decision-making process with an online search, making SEO as important for B2B marketing as it is for B2C. It is no longer a good-to-have but rather a requirement. Businesses that invested in SEO during the pandemic...
Numerous designers and web development teams construct error-filled and user-unfriendly websites that end up hurting their company's design integrity and the overall user experience. Furthermore, any value that can be found even in the best of SEO is harmed. Marketers...
As social media continues to be a profitable marketing avenue, new platforms also continue to crop up. Digital marketing has never been so simple and easy. However, not many marketers have discovered the potential benefits of advertising on Reddit.According to a...
Featuring Google's recent announcement to block all the cookies for ad Targeting from its chrome browser in 2022, Apple has also given directives to its Safari browser to do the same. This seems a bigger change as it becomes the first mainstream browser to obstruct...
Google makes it easy to create new campaigns, with a wizard-like interface that takes your input and helpfully suggesting features depending on your campaign’s goals. If you’ve followed along with the first two blog posts in this series on Geotargetting and Targetting...
