Social media has become an essential part of digital marketing. When marketing your brand using Twitter, you will witness numerous benefits since you can easily reach out to millions of prospective clients globally. If you are not utilizing social media marketing, you...
Marketing managers and executives faced with marketing decisions should pay more attention to voice search - a hot topic in today's world of digital marketing. Reaching a wider audience has always been the top goal of any business, and the latest trends in search...
The term technical SEO audit alone might be enough to make the average business owner or marketer pause. If you run across the term while looking for ways to improve the performance of your business website, the good news is that it might be exactly what you need. ...
Have you thought about reaching out beyond Facebook, with its millions of advertisers, to get your products and message across to a wider audience? This exciting opportunity is waiting for your consideration and advertising dollars. It's no secret that the revenue of...
Last week I posted an article describing the fact that many advertisers lose money due to the default advanced geotargeting settings in every campaign. This week I’ll describe another hidden “grab” that causes every Google Display Network ad group to lose money – by...
