Small businesses with a local physical address are reliant on local SEO to grow their business and help expose their brand to more potential customers. In the last few years, the growth in mobile search has resulted in a big boost in local search volumes. A lot of...
search engine optimization
Prepare Now For Voice Commerce
There is a debate raging about whether a new economic revolution has started without the masses realizing it. And people are voting with their dollars and their voices: the new economic trend that is quietly gaining traction is voice commerce. This trend makes use of...
Key Video Marketing Strategies To Boost SEO
Online video content has grown significantly over the last few years. Based on Cisco’s Visual Networking Index, video content will account for 82% of the total Internet traffic by 2020. Incorporating video content from viral clips to educational and informational...
7 Tips To Improve SEO Through Better B2B Product Pages
Being at the top of Google search results is the Holy Grail not just for B2C companies but also for B2B businesses, as B2B buyers mostly conduct research and find products online. Nearly 39% of global eCommerce traffic comes from search engines. And getting on that...
Rich Snippets | A CEO’s Introduction to Increased Click-through
An essential component of SEO success is the underutilized function of rich snippets to generate more site traffic from the SERPs (search engine results pages) by improving the appearance of the listing, providing more information to the user, and increasing page...