Are you looking for a quick and easy way to increase your search traffic? Look no further! Setting up author snippets on your blog is a great way to increase click through rate and help with branding. There are still a lot of people that don't have this feature...
Without Google Analytics to measure your content marketing strategy, you won’t have enough information to make informed decisions. Anyone can lets. Google Analytics not only tells you how many people are coming to your site, but which keywords they used to arrive...
A press release can be a powerful way to distribute content outside of your usual channels. Optimizing your press releases for search engines will make them easier to find, thus increasing the visibility of your content. A good press release will also contain links to...
Before I ever watched a single TED video (or even knew what it was), I saw huge red and black TED banners, draped on the street lights in Downtown Long Beach. I was on my way to the gym, and told myself, I’d Google it when I returned home. Well I forgot about TED and...
Has the increase in (not provided) data affected your on-line marketing efforts? For those unfamiliar with “not provided” data, let’s dive into the past for a moment. The year is 2011. Google announces that it will encrypt keyword searchers for users who are logged...
