Before we discuss the benefits of infographics, we must first look at what they are. An infographic is a set of ideas and data that is shared in visual form. These are usually very complex ideas that are too heavy for most individuals to understand. When you share...
search engine optimization
Panda 4.0
In case you haven't heard, the Panda 4.0 update went live earlier this week. It is possible that you didn't notice any volatility in your rankings or traffic; Matt Cutts suggested that this update will be gentler than previous updates and should lay the groundwork for...
Want an easy way to increase traffic? Include Author Snippets in your blog!
Are you looking for a quick and easy way to increase your search traffic? Look no further! Setting up author snippets on your blog is a great way to increase click through rate and help with branding. There are still a lot of people that don't have this feature...
Is your Content Marketing Strategy Working?
Without Google Analytics to measure your content marketing strategy, you won’t have enough information to make informed decisions. Anyone can lets. Google Analytics not only tells you how many people are coming to your site, but which keywords they used to arrive...
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Tips to Creating Search-Friendly Press Releases
A press release can be a powerful way to distribute content outside of your usual channels. Optimizing your press releases for search engines will make them easier to find, thus increasing the visibility of your content. A good press release will also contain links to...