When was the last time you were in conversation with an SEO Agency/Consultant or Internet Marketing Firm that “guaranteed” to get you to the top of Google? My guess is it’s not been that long as these companies are still out there en mass, and are willing to sell you...
social media marketing
The Secret of SOLOMO
What is SOLOMO you ask? Great question, it stands for SOcial, LOcal, and MObile, which addresses the addition of local information to the search engines, and is the trend we’re seeing take shape across the marketing landscape. The old model of marketing says that if...
Google Plus Local – Local Businesses Must Play Ball or Go Home
Google is always up to something and let’s just say Google is at it again. This time the changes affect local businesses and how customers find and interact with you. Google Places has officially been retired and the new and improved Google Plus Local is taking over,...
The Great Performance Shuffle – Introduction
What do you measure in Internet Marketing? How many times have you wondered if your Internet Marketing was effective? Whether you only have a website, you're running PPC campaigns, you're doing SEO, are engaged in Social Media, or are email marketing (just to name a...
5 Keys For Influencing Purchasing Decisions
Just as technology continues to shift and evolve, so do people’s preferences for how they consume content when considering a purchase. According to a recent study of decision-makers and executives considering a technology purchase, the preference for paper-based...